Nebraska Conversational AI Safety Act (LB 525)
Nebraska · Neb. LB 525, §§ 12 to 18 (approved April 14, 2026) · effective 2027-07-01
Summary
Covers public AI services that primarily simulate human conversation. If a reasonable person would be misled into thinking they are talking to a human, the operator must clearly disclose that it is AI. Known minors get a persistent disclaimer, or one at the start of each session and every three hours, plus limits on sexual content, simulated emotional dependence and random rewards. Operators must keep a self-harm protocol and must not program the service to say it is designed to provide professional mental health care. Bots used solely for customer service or product information are excluded.
Who must comply
Operators that make a conversational AI service available to the public in Nebraska.
What you must disclose
Clear and conspicuous disclosure that the service is artificial intelligence.
When: When a reasonable person would be misled into thinking it is a human; no set time for adults. For minor account holders, a persistent visible disclaimer, or at the start of each session and at least every three hours.
Other duties
- Keep a protocol that refers users who mention suicide or self-harm to crisis services.
- For minor account holders: no points or rewards at unpredictable intervals meant to increase engagement.
- For minor account holders: reasonable measures against sexual content, claims of being human, simulated emotional dependence and romantic role-play.
- Offer privacy and account tools to minor account holders and, as the act sets out, their parents or guardians.
Exemptions
- Services used by a business solely for customer service or to provide information about its own products, services or accounts.
- Services used by a business solely for internal purposes, or primarily designed for commercial use by businesses.
- A feature within another application, and tools limited to a narrow and discrete topic.
- Tools for developers or researchers, and voice assistants on consumer devices.
Penalties
Civil penalties of at least $1,000 per violation, up to $500,000 per operator, plus actual damages, court orders and the state's costs and attorney's fees.